|News Display: McDonald's Opens in the Soviet Union|
Uploaded by: Jennifer Govan
Pockets: Gottesman Libraries' Education Program, News Displays
Tags: Capitalism, McDonald's
Description/Abstract: January 31, 1990 marks the day when McDonald's opened its first fast food restaurant in the former Soviet Union. A sure symbol of capitalism that forecast the dramatic movement towards independence republics and free market economy, opening day for Macdonald's in Russia was a huge success. Multitudes of people lined the blocks in Moscow to spend their rubles on big Macs, french fries, and milk shakes.
Stories will highlight the significance of the McDonald's in Russia within the greater political and cultural context.